Tag Archives: TikTok

Gen Z is fueling a social shopping explosion, with 39% now having purchased and 76% having discovered products on social media platforms, according to Salesforce’s latest Connected Shoppers Report. The future of retail hinges on capturing the market for Gen Z, a demographic born between the mid-to-late 1990s and early …

Meta has revealed its plans to enable Nigerian content creators on Facebook and Instagram to monetize their content, providing them with a means to earn a living through the platform starting June 2024. During a meeting at the presidential villa, Meta’s President of Global Affairs, Sir Nick Clegg, unveiled this …

…Growth to Reach 5.85 Billion People by 2027 It has been estimated that social media users across the world are over 4.9 billion people as of June 2023. It is forecasted that this number will reach 5.85 billion by the year 2027. Statistics from Smart Insights has shown that 60% of the world’s population uses …

By Alistair Errington, Snap Partner Director at Ad Dynamo by Aleph Over the years, Snapchat has consistently defied its most ardent critics. The platform has grown from strength to strength rather than fading away as existing social networks mimic its features, and new ones, such as TikTok, target the same …

TikTok, owned by China’s ByteDance, said on Thursday it is piloting 50 free Wi-Fi hotspots in communities across South Africa. The Short-video social media platform TikTok, owned by China’s ByteDance, said on Thursday it is piloting 50 free Wi-Fi hotspots in communities across South Africa. The pilot programme, which is being …

Ad Dynamo by Aleph Group today announced the launch of its free Digital Ad Expert programme in Nigeria. Coming fresh off the back of its recently announced expansion in the country, the programme is designed to equip young Nigerians with the skills they need to succeed in digital marketing. Hosted …

TikTok on Monday stepped up its defence against US accusations that the popular video app is a national security threat, denouncing what it called “rumours and misinformation” about its links to the Chinese government. The video-snippet sharing service launched an online information hub as its Chinese parent firm faced a …

Microsoft is in advanced talks to buy the U.S. operations of TikTok, the popular Chinese-owned video app that has been a source of national security and censorship concerns, according to a person familiar with the discussions who spoke only on condition of anonymity because of the sensitivity to the negotiations. …

An estimated 3.43 billion people will be using social media networks by 2023, a figure representing 44% of the estimated 7.79 billion global population. This is according to a report issued by BuyShares, which gathers data sourced from eMarketer, and provides information on global social media user numbers and app …

In a reaction to TikTok’s various data privacy breaches and likelihood of further breach, a not-for-profit organisation -(Laws and Rights Awareness Initiative) has approached the High Court of Ogun State for redress for and on behalf of its members. In Suit No. HCT/261/2020 filed on the 29th day of May …