MTN Nigeria Users Consume 31% More Data Monthly

…Telcos Records 42.1% Surge in Data Traffic

MTN Nigeria subscribers are now consuming a significant amount of data than ever before, with average monthly data usage jumping 31.2% to 11.3GB.

According to the telco’s financial report released for the third quarter, Q3 2024, MTN Nigeria also reported a surge of 42.1% in its data traffic.

This data usage surge underscores the growing demand for mobile data services in Nigeria and highlights the increasing reliance on mobile data services for work, entertainment, and social connectivity.

Furthermore, active data users increased by 5.1% to 45.3 million, highlighting continued demand for data services while active mobile money (MoMo PSB) wallets decreased by 21.8% to 2.8 million.

However, MTN Nigeria total subscribers decreased by 0.9% to 77.0 million from 78 million as its subscribers’ base, impacted by the NIN-SIM linkage regulations, which saw telecom companies deregistering some Subscriber Identity Module (SIM) cards.

MTN Nigeria’s strategic focus on expanding its 4G network coverage in fostering more quality services and investing in network infrastructure yielded positive results which now makes them hedge over its competitors in the telecommunication industry.

Speaking on this, MTN Nigeria’s Chief Executive Officer, Karl Toriola said, “We are pleased with the progress we’ve made in the quarter. Our focus on data and digital services has paid off, and we’re confident that our continued investment in network infrastructure will drive future growth.

“Our commercial momentum drove broad-based growth across all revenue segments, demonstrating the underlying strength and resilience of the business. We recorded an increase in service revenue of 33.6%, which was ahead of the average inflation rate in the period. This growth was led by data and supported by voice, fintech and digital services.

“We recorded a 9.8% increase in voice traffic and a 42.1% increase in data traffic. In addition, data usage per user grew by 31.2% to 11.3GB, supported by the rising demand for data and digital services, which has contributed to revenue growth,” MTN Nigeria stated.

MTN Nigeria’s strong Q3 performance positions the company for continued growth in the Nigerian telecoms market. With its expanded 4G network coverage and innovative services, MTN Nigeria is well-placed to maintain its market leadership.

Also Read: Nigerians Average Monthly Data Usage Up 20% in 2023

MTN Nigeria’s Q3 results demonstrate a strong recovery from previous losses. The company’s focus on data and digital services has yielded positive results, with data revenue growing by 33.3 percent year-on-year. The expansion of 4G network coverage and investment in network infrastructure are expected to drive future growth.