Despite the drop recorded for internet subscriptions in Nigeria in August 2023, internet and data usage has continue to rise steadily for the month under review.
According to a report released by the Nigerian telecom regulator, internet users in Nigeria had consumed a total of 655,879.86 terabytes of data in August 2023.
Data from the Nigerian Communications Commission (NCC) revealed that there has been a steady rise in the amount of data being consumed in the country.
The August data usage represents a 6.6% rise when compared with 615,207.39 terabytes consumed in July.
Meanwhile, internet subscriptions in the country declined in the month under review, indicating that existing subscribers increased their internet usage in the month.
According to the data, internet subscriptions across mobile, fixed, and VoIP networks slipped to 159 million in August from 159.5 million recorded in July.
Recall, it was reported that telecommunications subscribers in Nigeria consumed a total of 518,381.89 terabytes of data in 2022 disclosed by NCC in the Subscriber/Network Data Annual Report 2022 released. This showed that data consumption in the country increased by 47% when compared with the 353,118.89 terabytes consumed in 2021.
With the steady rise in data consumption, telecom operators are seeing growth in their revenue. Just recently, Airtel Nigeria in its financial report for the quarter that ended June 2023, disclosed that average usage by customers on 4G increased to 10.7GB per month from 7.4 in its financial report for the quarter ended June 2023.
According to the report, the increase in data consumption by 4G users represents a 44.4% jump when compared with 7.4GB per month data usage recorded at the same time last year.
For non-4G users on Airtel, their data consumption also increased from an average of 4.6GB per month last year to 5.7GB per month as of June this year, representing a 24.5% increase.
According to the company, the increase in data consumption pushed its data revenue for its Q1 2024(April-June 2023) to $228 million (about N176,7 billion) from $210 million (N162.7 billion) recorded in the same period last year.
For the half year 2023, MTN Nigeria also reported that its revenue grew by 34.9%, “largely due to increased usage supported by the enhanced capacity through network expansion and smartphone penetration.” According to the company, data usage (GB per user) grew by 28.2% to 8.1GB as of June this year.